In a moment of goofing off from NaNoWriMo I decided to take a look at what my website traffic has been doing since I turned off comments. I was hoping to thwart the spammers, which should have lead to a downturn… but not quite as drastic a one as I found.
Thankfully it was an obvious and easy fix.
When I swapped my theme from the Boilerplate to Twenty Fourteen I forgot to turn the Google Analytics plugin back on (I’d had it hardcoded into my custom header). So everything since November 8th is now a nice little dead zone in my reports.
With that hiccup, it looks like I’ll have to wait a little longer to see if there’s actually been a change. But on a good note, it means I can try and focus in on what sort of traffic I want to see and how to get it! *dusts off her researching tools*